Instant Lead Capture to Booked Appointment
Trigger
A visitor submits the website lead form.
ReadsForm fields for name, email, phone, service interest, and message. Lead source and page URL.
Capture the form submission and validate the fields.
Create or update the contact record in the CRM.
Send an instant SMS with a personalized booking link.
Sync the chosen slot to the team calendar.
Notify the assigned rep in Slack with the lead details.
Tag the lead source and start a follow-up sequence if no booking happens.
Handoff
None required for standard leads. A rep reviews and approves any lead flagged as high value before the sales sequence escalates.
Outcome
New CRM contact, logged SMS thread, booked calendar event, rep notification, source tag.
- Automation
- The automation moves data between the form, CRM, SMS tool, and calendar, and fires each step on trigger.
- AI
- AI reads the message, scores intent, and drafts a personalized SMS opener that matches the service the lead asked about.
