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Blog or Online Magazine: Which One’s Yours?

Marketing

So, you’ve decided to dive into digital publishing with a WordPress website. Are you going to start a publication or contribute to one? Or maybe you are in the industry already, and all you want is to find out whether your

The Ultimate Guide to WordPress Content Management

Marketing

A website is worth nothing without high-quality, SEO-optimized, well-organized content. So once you build a WordPress website, you should move to content management. If you know little or nothing about content management, this guide is right for you. Keep reading, and you

How to Grow Your Tech Business When VCs Refuse to Invest in It

Marketing

As a startup employee, I always wonder where my salary comes from and how our business grows before we start returning investments and growing on our own. That’s why I got thrilled when Arto, the co-founder of 10Web and Krisp, shared some details about

Did you know 94% of women actively engage with brands online?

Marketing

Influenster's survey of more than 11,000 U.S. women found that 94% actively engage with brands online, 31% do so daily, and almost all of the respondents reported engaging with a brand on at least two social media platforms.The study, ZD Net reports, also found

Top 5 Secret Weapons of a Good Image Optimizer

Marketing,Search Engine Optimization

Image optimization is about compressing the size of images as much as possible while maintaining their initial quality and look. Why you might ask, do you need to optimize your website images? Image optimization is one of the core website SEO principles,

How to Create a Conversion-Driven Image SEO Strategy in 2020 and Beyond

Marketing,Search Engine Optimization

Both Google and Bing search engine result pages are becoming more visual. There are image snapshots, video thumbnails, image search results showing up all around search results. Consequently, creating high-quality images is quickly turning into one of the marketing priorities for

Have you ever wondered how Google works?

Search Engine Optimization,Website

If you’re anything like us, you’ve probably pondered how Google works – and why it matters in the running of your online business to understand this stuff? It’s tricky, as it’s based on a complex algorithm that considers many differing factors – but

The Art of Converting Customers from Free to Paid and from Paid to Upgrade

Marketing

any SaaS providers offer either free or low-cost basic versions of their software. While a SaaS provider will appreciate every user, fact is, it’s best for the company to maximize the number of users on higher-priced plans. Doing so will

The Number One Reason Why Your Leads Aren’t Converting

Marketing,Search Engine Optimization

Alex, the hypothetical CEO of a hypothetical company, spent a whole year developing the concept of his startup and another year fundraising and putting the right team together. Another year was spent actually implementing the ideas. The developers spent night and

Complete Guide to Google’s PPC Advertising

Marketing,Search Engine Optimization

It’s already been decades since advertising has become trackable and targetable due to digital tools. You can see every visit, every click, you can track conversion funnels and build heatmaps with mouse movements. One of the most popular online ad types

Benefits of Creating a Website for Your Photography Business

Search Engine Optimization,Image

If we start a debate about what photography is, we’ll most likely come to nothing. The artists will say it’s a form of art. The activists will claim it’s a means of protest. Your mom will probably assure you it’s all

15 Tips to Speed Up Your WordPress Site

Search Engine Optimization,Website

Are you looking to speed up your WordPress website? You’re not alone. Given that webpage load time is an important factor that impacts everything from SEO and Google rankings to overall user experience and traffic, it’s every responsible website owner’s

Page Load Time Can Drastically Increase Conversions

Search Engine Optimization

Want to increase sales? Make your site load faster. Can the speed of your website really have that much of an effect on your sales? The answer is yes, it does. Google and other search engines penalize sites that load slowly—but more

Slow Websites are bad for business

Search Engine Optimization

Loading times play a huge role in the success of your website. We know that. We are fully aware that if a website doesn’t load fast enough, visitors will have left without having seen any of the content. We know

How to Write a Report Properly and Effectively

Search Engine Optimization,Website

If you’re looking for the best way to document information or share your findings in a professional and well thought out manner, a report might be the best way to go. But if you don’t know how to write a

What is Website Cache & How exactly does it work?

Search Engine Optimization,Website

Have you ever left a website because it took too long to load? This is a huge problem for website owners. But don’t worry, as there are many solutions to this issue, one of which we’ll cover in this article – web

Glossary

Digital Marketing,Web Design,Image

The marketing industry has its own lingo. The jargon can appear in various forms. Sometimes, full fabrications or words ending in "- ability." Other times, they are jumbled English jargon and strange acronyms. Whatever form jargon takes, one thing is certain: it

Google Lens for SEO optimization in e-commerce

Search Engine Optimization,SEO

Google Lens for SEO optimization in e-commerceYou may be devoting time and resources to improving your ecommerce search game with SEO tools and cutting-edge digital marketing, but are you prepared for Google Lens? Google Lens and Pinterest Lens are leading the

5 Reasons Why TikTok Advertising Campaigns Shouldn't Be Ignored

Social Media

It goes without saying that TikTok has taken the world by storm. It has gotten a lot of attention. With its unique platform, which offers a drastically different audience than other types of more traditional social media, this app has

The Best Ways To Improve Your WordPress SEO 2022

Digital Marketing,Search Engine Optimization,SEO

The Best Ways To Improve Your WordPress SEO WordPress is used to power over 455 million websites throughout the world. WordPress Themes are a free website builder and open-source content management system with a plugin architecture and templates. Over half of

An SEO audit is a great tool, If you use it right.

Digital Marketing,Search Engine Optimization,SEO

Imagine that you've made the best website ever, but no one can find you on the internet. It has beautiful images and text that explains your company's values and sells your products, but no one can find you. In the

10 Indicators That It's Time for a New Website or a Website Redesign

Web Design,Web Development

What Is a Website Makeover?When businesses start a website redesign project without giving it much thought, they often find out how much work is required after they have spent time and money on the project. According to the truth, no

How To Choose the Right Web Development company

Web Design,Web Development

Your website serves as the gateway to your brand. It is how you present yourself to current and prospective clients. It can be both an interesting brochure and a treasure trove of information. Websites provide resources and thought leadership, engage

How to Create a Website That Converts Visitors to Customers?

Branding,Digital Marketing,Web Design,Web Development

Creating a conversion-oriented website may appear to be a no-brainer. Naturally, you want a website that generates conversions. Otherwise, why would you do it? While the majority of people have the best of intentions when it comes to increasing website conversions

Google Announces That GA4 Will Arrive Much Sooner Than Expected

Digital Marketing

Universal Analytics-ageddon has arrived. Google announced last week that they will cease processing new data in Universal Analytics after July 1, 2023, as they continue their transition to GA4. This is huge news for the vast majority of GA users. Given

Ultimate Guide to Speed Up Your Wordpress Website in 2022

Web Design,Web Development

How much time does it take to load a web page? How long does it take to download a file? What about streaming video or audio files? The answer is simple: it depends. There are several things that affect the speed

365 Ideas for Daily Social Media Posts

Digital Marketing,Social Media

Social media platforms such as Facebook, Instagram, Twitter, Snapchat, etc., are constantly changing their algorithms. This means that some posts get more traction than others. If you want to increase your reach, you need to create more content. There are usually

What Is Digital Marketing?

Digital Marketing,Search Engine Optimization,Social Media

Marketing is defined as a marketing approach that primarily relies on the internet to connect with the target audience through various digital media channels and platforms. In this article, we will look at the concept of digital marketing, the key digital

Social Media Mistakes All Brands and E-Commerce Businesses Need To Avoid

Digital Marketing,Social Media

In terms of what it can achieve for brands who rely on it, social media marketing has taken a new turn. Social Media can be a huge advantage for brands if it is properly understood and applied in a methodical

What is Website Cache & How exactly does it work?

Web Design

Have you ever abandoned a website that took too long to load? This is a major issue for webmasters. But don't fret; there are a number of solutions to this problem, one of which we'll discuss in this article: web