Email Marketing Services
Email marketing is the best way to connect with your target audience. It gives you the opportunity to reach out to them directly and get results fast. Each email that is sent from your business can be customized in a way that it attracts attention of your targeted audience and helps you get more sales.
Our email marketing services is the most effective way to reach your target audience.
Email marketing is the most effective digital marketing approach for creating and converting leads. For the first time in history, email marketing is more important than ever before. email marketing is the perfect solution to put your product in front of a highly engaged audience.
Increase Customer Loyalty
Email marketing allows any organization to establish brand loyalty while increasing income. Email marketing is also six to twelve times less expensive than other marketing channels like paid advertising or social media marketing.
Reach Diverse Audiences
Personalization is one of the many benefits of B2C and B2B email marketing. Promotional emails might include special offers, personalized greetings, and data-driven campaigns based on client lifetime value and birthdays. Rather than focusing on one campaign, you can target specific audience segments.
Expand Your Business
Email marketing has a larger potential for reach and engagement than other marketing methods. Around 92 percent of internet users have email accounts, and 72 percent check them daily.
Email marketing is one of the most reliable methods to reach your audience directly. It helps you in increasing brand awareness and improving conversion rates.
The platform we use have the ability to send personalized emails, connect with customers and build a relationship with them. In addition, it’s easy to create automated campaigns that can be scheduled for maximum impact – reaching out to your leads and customers at optimum times.
Save Time and Money
Email marketing saves time and money for small and large enterprises. It allows you to connect and engage small or big target segments quickly. If you don’t have time to study, most email marketing companies can help.
Track Your Analytics
Insights into the performance of your targeted email marketing campaigns are provided by email marketing software. Common engagement metrics include open, click, bounce, and conversion. An email marketing specialist can interpret the data and apply it to better reach your target audience.
Test Campaigns for Success
Email marketing helps you to test your marketing campaigns. You can use A/B and multivariate testing to examine everything from the subject line to the content. This might help you adapt your email marketing strategy to enhance interaction.
Start a project today!
Let’s create a sales and marketing machine that delivers you endless clients for years to come Currently, you’re relying on going to multiple networking events each week to keep your pipeline full. I want to be clear; email marketing is a marathon, not a sprint. Getting the basics in place is fundamental.
The Four Pillars of Email Marketing Success
Over time, strategies will change, new tactics will emerge but the fundamentals you’re investing in today will always serve you. This proposal details exactly how we’re going to get you to a point where you have new leads constantly piling into your inbox.
500+
Project Completed
15+
Years Experience
100%
Client Satisfaction
20+
Awards and Recognition
Data Capture
One of the primary ways to fail at email marketing is to not have a way for people to get on your list.
It sounds obvious but it’s crazy how many businesses claim to have tried building their list, yet looking at their website leaves you struggling to sign up.
This doesn’t mean spam a signup form all over your website but it does mean intelligently presenting your audience with an opportunity and a good reason to sign up at the right moments in their experience.
We have 19 different strategies for list building on your website to draw from. Our experience teaches us which ones to use at what times. Finding the balance between obvious but not annoying.
We will do a survey of your website and put together a list of recommendations for your web team so they can implement this easily.
Lead Magnet
We mentioned just above giving your visitors a “good reason” to sign up to your list. In 2001 you could just ask. These days, it’s like your left lung isn’t a good enough trade for an email address.
There is, fortunately, a science to it.
Present the right “bribe” using the right wording to the right person at the right time and it’s a no-brainer. We will conduct an over-the-phone interview with you to determine what we can create as a lead magnet and will make suggestions.
Common lead magnets can be:
- Multi-part courses
- Free samples
- E-books
- Free consultation sessions
- Reports
- and more…
During our discovery, we will recommend the best lead magnet type in conjunction with your skills and knowledge, value to the audience and what gaps there are in the market.
Email Marketing Platform
No email marketing strategy will work without an email marketing platform. You’re already using MailPoet which will more than do the trick. At some point, it might be worth moving to something slightly more heavy duty but until you have the numbers to fund it, we can stick with MailPoet.
Content
This is where so many fall down. They start out well then life gets in the way and before you know it you haven’t sent an email out for 4 months. Not ideal.
There are three ways to play this:
- Do the whole thing with autoresponders. This means we design the experience which could last upwards of a year for each, then simply add people to it. You don’t have to write anything.
- Have a series of emails scheduled so we write them in batches. The advantage of this is you can be a little more current with your content.
- Pick one of the above and add random emails to it for any current events, timely offers etc. This gives you the automated element so you don’t need to think about it daily but allows you to interject for certain events.
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